Since one of my friends liked this entry, I will expand it a bit more here.
From WSJ today:
"The bank's third-quarter profit was $2.2 billion, up from $101 million a  year earlier, with per-share profit of seven cents coming in just above  analysts' estimates. The amount the bank set aside for credit losses  fell. Revenue rose 2% from a year earlier, to $21 billion, but fell 6%  from the second quarter."
The markets react strongly and positively to the positive earnings news  from Citi.  It actually brought up the whole financial sector, and the  whole markets.  However, if investors know something about earnings  management, the earnings pattern of Citi smells like classical  accrual  earnings management. 
Generally, firms that announce earnings slightly beating zero threshold  (e.g., 1 cent per share) or analyst estimates (e.g., if analyst  consensus is 6 cents and the announced earnings is 7 cents) are found to  be most likely to have managed/fudged earnings.  See Burgstahler, D.,  Dichev, I., 1997. Earnings management to avoid earnings decreases and  losses. Journal of Accounting and Economics 24, 99-126 for further  evidence.  The academic literature even find that firms may manage  earnings just enough so that it is e.g., 0.5 cents about zero or analyst  consensus.  When the number is rounded up, it becomes 1 cent more than  zero or analyst consensus.  I am not sure if Citi is using this later  roundup tools. 
How could firms management earnings?  Generally, they could use either  accrual or real earnings management (AEM and REM). In AEM, firms exploit  the flexibility under GAAP to classify items differently.  For example,  the following paper show the the main forms of accrual earnings  management are as follows:
    * Unsuitable revenue recognition
    * Inappropriate accruals and estimates of liabilities
    * Excessive provisions and generous reserve accounting
    * Intentional minor breaches of financial reporting requirements that aggregate to a material breach.
See Healy, P. M. and J. M. Wahlen. 'A review of the earnings management  literature and its implications for standard setting', Accounting  Horizons, December 1999, pp. 365-383.
So the way that Citi has met and slightly beat earnings expectation is  through the third forms above. Although I am not able to check  extensively, this pattern makes me suspicious that as one of the masters  of the Universe, Citi must know how to do it right so that the trace of  earnings management may be less obvious. 
Companies also do real earnings management, which include abnormal  production to affect costs of goods sold expenses, along with timing  sales recognition, R&D and advertising spending, and asset sales.   For example, company could cut the current period R&D expenses to  meet earnings expectations.  They could also slash price and bring  forward sales into the current period to management earnings.  They  could try to realize gains on asset sales to boost up earnings.   Different from AEM, REM 1) involves changes in the timing or structuring  of operations, investments, and/or financing transactions; 2) have cash  flow consequences; 3) do not necessarily reverse automatically; and 4)  are more difficult to detect because it is easily disguised as normal  operating decisions.  In a survey of CFOs, the following paper finds  that managers prefer to use REM. 
See Graham, J., C. Harvey, and S. Rajgopal, 2005, The economic  implications of corporate financial reporting, Journal of Accounting and  Economics 40, 3-73. 
A well known paper by Sloan shows that accrual earnings management can  predict future returns.  Firms with more AEM to boost up earnings would  subsequently outperform in stock prices.  The main explanation is that  investors do not fully understand the impact of accruals and blindly  react to the announced earnings numbers (which is partly fudged).  So if  that is the case, Citi shareholders are likely to experience some  relatively lower returns in comparison to stocks with similar  risk/characteristics.  This accrual characteristic has been used by  buy-side money managers extensively in the last ten years. 
See Sloan, R., 1996, Do stock prices fully reflect information in  accruals and cash flows about future earnings? The Accounting Review 71,  289-315. 
Similarly to Sloan 1996, I have a recent working paper in which I find  that firms practicing more REM to increase earnings would suffer lower  future stock returns.  See my paper "Real earnings management and  subsequent stock returns: at http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1679832.   The paper has been presented at the annual meeting of Chicago  Quantitative Alliance, a national organization of mostly buy-side  researchers and portfolio managers this September.  It has made every  top ten downloaded list that fits its category.  Part of the paper is  likely to be in most every buy-side managers' toolkit in the future.  
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